Even when the market is down, the two most important factors that influence the sale of a house are the price of the house and the condition it is in. This is what all experts in the field of real estate agree.

If you are selling a slow mover when the market is already on the downslide in terms of the business cycle, the first step you would have to take is to lower the price of the house. It would also be necessary to make sure that there are no cosmetic defects that you have missed. If there are cosmetic defects, you must repair them at the earliest before selling your property.

The next step is to ensure that the home gets the exposure it deserves. This exposure can be got through open houses, broker open houses, publicity, good signage and listing the house on the local multiple listing service, which is abbreviated as MLS, and on the Internet.