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Ethics are not just important in communications, but in business practices, education, in life. Ethics are guidelines that are set in place to handle situations in a professional, civil and appropriate manner. It is also how we conduct ourselves. In a law class, in a given situation, it will be in question: Did that person act ethically? Ethics is extremely important in communications, businesses and it helps one to know how to act in a given situation. It makes you question what is right and wrong and how you would handle yourself.
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Your ethics are also a way that people will measure you. If you do not act ethically people will have a hard time trusting you. For example, a sales person that tells you a blatant lie to get you to buy their product is acting unethically. The next time you want to buy a product that they sell, you most likely will not go back to that company, and at the very least you wont return to the same sales person because you were lied to, and you can't trust them to be honest and accurate. And the same goes for all dealings with people. If you lie, cheat, bulldoze, steal, and undercut people, you wont be trusted. There are other ways to act unethically, some that are illegal, but you get the idea.
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