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The selling concept of marketing emphasizes on high promotions for aggressive selling. The aim of selling concept of marketing is to determine how the products will reach to the customers. For example, what will be the distribution channels, what will be the transportation options and what will be the sales territories. The concept is that how the company can increase its sales through marketing like if a company manufactures a beauty product, then it will decide about transportation, sales territory etc and these things are assumed as marketing promotion strategies to increase sales. Another example, can be the selection of distribution strategy by Coca Cola in a specific region.
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