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Following in the footsteps of Tesco and Sainsbury's, Asda is the latest supermarket to delve into the realm of financial services. As part of the trading giant Wal-Mart, they are able to offer some very competitive rates for travel insurance, offering a further discount of 5% when you buy online. Asda offer a fairly good degree of flexibility, with the option to choose more or less cancellation or baggage cover. For more specialist cover such as hazardous sports or backpacker holidays Asda probably won't be of much use.
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