Do Advertisements Have An Effect On Consumer Behaviour?
Heard that ads impact on consumer behaviour is it true?
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Yes, if it didn't have any effect they wouldn't spend the money on it. There is more of a dispute about what the effects are - eg, could advertising make you change your lifestyle or just choose different brands etc? You might like to look at this debate on the topic , it looks quite lively.
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Yes, advertising does have an effect and is intended to do so. The whole purpose of advertising is to inspire an exchange between the consumer and business, if the consumer is inspired to do so, the advertising has influenced the behavior of that consumer.
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