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What Are The Weaknesses And Strengths Of Low Price Strategy?

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    Strengths
    Profits per unit goes down.
    Revenue Increases
    Sales increases
    Inventory turnover is high in case if competition is selling at high price.
    Market Penetration
    Differentiation strategy if no one can match your price.

    Weakness
    Most of the time people think that low price products are of low quality
    Profits per unit goes down.
    People will not accept the product if market dynamics change at cost of comapny product goes high.

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    Adamkasi 

    answered 4 months ago

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