Why Do Writers Use Rhyming?

First of all,it's easier to remember phrases that rhyme than those that don't.Think of how hard it would be to remember a song if it didn't rhyme.I guess this is why we were taught lots of stuff in kindergarten through the nursery rhyme.Take how we learned the alphabet for example.Rhyming words also stir us emotionally.Rhyme and melody go hand in hand in a song.They compliment eachother and makes songs sound better.Since rhymes are so pleasing to the ears.they help people listen to and focus on your song.They enable the listener to guess what word is coming next and make the lyrical message much clearer.

Sometimes, if it is applicable to the style of writing you are using.