Money is only means to make ends meet for me. I've got a couple of friends now that I'd pass up career opportunities to stay with. What's a job really mean anyways? Living is nothing without other people to enjoy it with.
Very good question. I've thought about it myself and the conclusion I've had to come to is, follow my career because a career implies your working on a goal you really believe in and if you're doing what you know to be your calling then hopefully friends will follow.